by Dave Murray | Feb 23, 2017 | Ann Arbor, Brand Strategy, Branding, Mayniax Acting Like Maniacs, Why
Mayniax Maniacs Referral Program Vanessa and I have fought ourselves over The Mayniax Maniacs Referral Program for over a year. I mean, a referral program? Isn’t that something local businesses do and real brands don’t? I don’t know if you know this,...
by Dave Murray | Oct 17, 2016 | Ann Arbor, Brand Differentiation, Brand Strategy, Branding, Mayniax Acting Like Maniacs, Uncategorized
5 Tips for Naming Your Gutsy Brand! I’ve been wanting to write a blog on naming your own gutsy brand for months. In fact, I did write one! And as I was putting the finishing touches on it, I decided – in a fit of brilliance – to delete it from the official...
by Dave Murray | Sep 22, 2016 | Ann Arbor, Brand Differentiation, Branding, Why
Working with Ann Arbor’s Branding Team, Pt. 2 In Working with Ann Arbor’s Branding Team, Pt. 1, I walked you, our latest gutsy entrepreneur, through the first three parts of our zany branding process. We helped you figure out your “why.” We taught you the...
by Dave Murray | Aug 23, 2016 | Ann Arbor, Brand Differentiation, Brand Strategy, Branding, Mayniax Acting Like Maniacs, Personal Branding
Personal Branding in Ann Arbor I love Ann Arbor I mean sure, it has its problems – For instance, Ann Arbor was voted the most educated city in the United States in 2015. Wait, how’s that a problem? Well, ya see, what that study really said is that people in A2...
by Dave Murray | Jun 16, 2016 | Brand Design, Brand Differentiation, Brand Strategy, Branding, Uncategorized, Why
Working with Ann Arbor’s Branding Team, Pt. 1 On any given day at any given time, in the rockin’ town of Ann Arbor, Michigan, you may find Vanessa and I seated in an area coffee shop – usually Sweetwaters or Espresso Royale – and sometimes you’ll...