A Visual Hammer Reinforces a Brand’s Purpose Your brand’s visual hammer – a term coined by Laura Ries – reinforces what your brand’s all about. And because you’re an entrepreneur, your brand’s visual hammer really reinforces what you’re all about. I wrote quite a bit about that in Entrepreneurs, Your Brand is You Our Visual […]
Entrepreneurs, Don’t Devalue Your Brands! I’m gonna make this short because I can. Dear entrepreneurs, don’t devalue your brands! Discounts Are Bad At Mayniax Branding, we dig brands. Specifically, we dig brands that are all about a solid purpose, partially because that helps them build a loyal community around said purpose. You know what doesn’t […]
Entrepreneurs, Your Brand is You I realized we have a lot of content on our Instagram page that I should be sharing with the whole of the internet! So, for this first Instagram-style post, I talk about a topic I’m very familiar with: me. It shows how easily you can take who you are, and […]
