by Dave Murray | Aug 23, 2016 | Ann Arbor, Brand Differentiation, Brand Strategy, Branding, Mayniax Acting Like Maniacs, Personal Branding
Personal Branding in Ann Arbor I love Ann Arbor I mean sure, it has its problems – For instance, Ann Arbor was voted the most educated city in the United States in 2015. Wait, how’s that a problem? Well, ya see, what that study really said is that people in A2...
by Dave Murray | Jun 16, 2016 | Brand Design, Brand Differentiation, Brand Strategy, Branding, Uncategorized, Why
Working with Ann Arbor’s Branding Team, Pt. 1 On any given day at any given time, in the rockin’ town of Ann Arbor, Michigan, you may find Vanessa and I seated in an area coffee shop – usually Sweetwaters or Espresso Royale – and sometimes you’ll...
by Dave Murray | May 31, 2016 | Brand Design, Brand Differentiation, Brand Strategy, Branding, Mayniax Acting Like Maniacs, Why
7 Must-haves for Your Gutsy Brands! “7 Must-haves for Your Gutsy Brands!” WOW!!! I love a good click bait title. For those who don’t know, writing blog posts with lists – and a catchy title with a number in it – is a slightly manipulative marketing tactic,...
by Dave Murray | Apr 21, 2016 | Brand Strategy, Branding
Our Own Gutsy Advertising! Vanessa and I declared this the year of advertising, and holy crap, has 2016 delivered! Our Gutsy Networking We’ve gotten a little more selective about the networking we do. We’re part of a B2B networking group, attend specific...
by Dave Murray | Apr 7, 2016 | Brand Strategy, Branding
Rebranding: Our Extra-gutsy Overview! Before I even knew what rebranding was, I knew it was a pain in the ass. Years ago, before Vanessa and I started working together, my dad and I had a chat. You see, we lived in Jackson, MI – a town that, at the time, had an...
by Dave Murray | Mar 11, 2016 | Brand Differentiation, Brand Strategy, Branding, Mayniax Acting Like Maniacs
Our Own Brand’s Renaissance We’ve undergone a bit of a brand renaissance as of late. I’m gonna talk a bit about that in this post, but first… I hate yoga. Of course, that implies I do yoga. And I do. Sometimes, I do yoga. There, I said it. Feel...