by Dave Murray | Jun 16, 2016 | Brand Design, Brand Differentiation, Brand Strategy, Branding, Uncategorized, Why
Working with Ann Arbor’s Branding Team, Pt. 1 On any given day at any given time, in the rockin’ town of Ann Arbor, Michigan, you may find Vanessa and I seated in an area coffee shop – usually Sweetwaters or Espresso Royale – and sometimes you’ll...
by Dave Murray | May 31, 2016 | Brand Design, Brand Differentiation, Brand Strategy, Branding, Mayniax Acting Like Maniacs, Why
7 Must-haves for Your Gutsy Brands! “7 Must-haves for Your Gutsy Brands!” WOW!!! I love a good click bait title. For those who don’t know, writing blog posts with lists – and a catchy title with a number in it – is a slightly manipulative marketing tactic,...
by Dave Murray | May 16, 2016 | Branding, Mayniax Acting Like Maniacs, Why
In Part 1 of this this two-part post, I went all nuts typing about why Vanessa and I believe the world is broken. But even though we believe that, it doesn’t mean we don’t think the world can be fixed – in fact, with the help of our fellow entrepreneurs,...
by Dave Murray | Apr 21, 2016 | Brand Strategy, Branding
Our Own Gutsy Advertising! Vanessa and I declared this the year of advertising, and holy crap, has 2016 delivered! Our Gutsy Networking We’ve gotten a little more selective about the networking we do. We’re part of a B2B networking group, attend specific...
by Dave Murray | Apr 7, 2016 | Brand Strategy, Branding
Rebranding: Our Extra-gutsy Overview! Before I even knew what rebranding was, I knew it was a pain in the ass. Years ago, before Vanessa and I started working together, my dad and I had a chat. You see, we lived in Jackson, MI – a town that, at the time, had an...
by Dave Murray | Mar 24, 2016 | Branding, Mayniax Acting Like Maniacs
5 Gutsy Marketing Without Branding Quotes! I like to think we’ve made it pretty clear that our people are gutsy entrepreneurs. They’re who we want to help because they’re the only ones who can fix our broken world. But alas, Vanessa and I are also...