by Dave Murray | Jul 22, 2015 | Branding, Mayniax Acting Like Maniacs
One year ago, today, the Ann Arbor / Ypsilanti region’s favorite branding and brand strategy team took the area by storm! The area just didn’t know it, yet. Entrepreneurship Isn’t for Sissies Starting a business is hard. It’s really hard. And,...
by Dave Murray | Jul 7, 2015 | Brand Strategy, Branding
Seriously, your brand is your freedom! Yes, I’m completely exploiting this time of year. Yes, I’m totally shameless. And yes, I believe every word in this post. We love doing what we do, in part, because it gives gutsy business owners and entrepreneurs a...
by Dave Murray | Jun 29, 2015 | Brand Differentiation, Brand Strategy, Branding
To reiterate the title: a gutsy brand is more important than a great product! I know, I know, “That can’t be right!” “You’re an idiot!” “I hope a pack of rabid spider monkeys attacks you while you sleep!” Okay, that last one was just mean. Read on, and...