by Dave Murray | Sep 3, 2015 | Uncategorized
Start Building Your Own Gutsy Brand! Branding is all about getting, and staying, in the mind of the customer so you’re always an option. Because that will lead you to a better life! We’re so geeked to be able to help 30 people at our first ever branding...
by Dave Murray | Aug 19, 2015 | Brand Design, Brand Differentiation, Brand Strategy, Branding
Google, Chucks, and Mickey D’s. BOOM!!! Being sick is no joke. I’ve been wanting to write this one ever since I read Converse changed the ever-awesome, dare I say “iconic,” Chuck Taylors. And then Google went all Alphabet on us. And, of course,...
by Dave Murray | Aug 5, 2015 | Branding
Some Objective Branding Benefits I strongly believe branding is the most important thing you can do for your business. I do, however, realize that my saying that can seem disingenuous. Because, you know, I do the whole branding thing. It’s okay. I get it. I can...