by Dave Murray | Aug 19, 2015 | Brand Design, Brand Differentiation, Brand Strategy, Branding
Google, Chucks, and Mickey D’s. BOOM!!! Being sick is no joke. I’ve been wanting to write this one ever since I read Converse changed the ever-awesome, dare I say “iconic,” Chuck Taylors. And then Google went all Alphabet on us. And, of course,...
by Dave Murray | May 13, 2015 | Brand Design, Brand Differentiation, Brand Strategy
Brand Strategy Affects Design First-time readers are sometimes confused by this gutsy branding blog of ours. Because of the confusion surrounding what branding is, they come in all geeked about designing grandiose logos and insane backgrounds. And, while I’m all...
by Dave Murray | May 4, 2015 | Brand Design, Brand Differentiation, Branding
I have about a zillion branding topics in my head I want to talk about, but I’ll save them for a zillion rainy days. Instead, I thought I’d give you some super sweet branding moves that should be simple to implement, so you can differentiate yourself from...
by Dave Murray | Oct 9, 2014 | Brand Design
I know, I know, it’s a harsh title. I had to stop myself from making it even harsher, because I’m blunt like that. A title like “Does Your Logo Suck?” has more punch, but it misses the point that, if it does suck, people aren’t remembering it, or...
