by Dave Murray | May 31, 2016 | Brand Design, Brand Differentiation, Brand Strategy, Branding, Mayniax Acting Like Maniacs, Why
7 Must-haves for Your Gutsy Brands! “7 Must-haves for Your Gutsy Brands!” WOW!!! I love a good click bait title. For those who don’t know, writing blog posts with lists – and a catchy title with a number in it – is a slightly manipulative marketing tactic,...
by Dave Murray | Apr 7, 2016 | Brand Strategy, Branding
Rebranding: Our Extra-gutsy Overview! Before I even knew what rebranding was, I knew it was a pain in the ass. Years ago, before Vanessa and I started working together, my dad and I had a chat. You see, we lived in Jackson, MI – a town that, at the time, had an...
by Dave Murray | Mar 11, 2016 | Brand Differentiation, Brand Strategy, Branding, Mayniax Acting Like Maniacs
Our Own Brand’s Renaissance We’ve undergone a bit of a brand renaissance as of late. I’m gonna talk a bit about that in this post, but first… I hate yoga. Of course, that implies I do yoga. And I do. Sometimes, I do yoga. There, I said it. Feel...
by Dave Murray | Feb 17, 2016 | Brand Strategy, Branding, Mayniax Acting Like Maniacs
Dave’s Talking Branding on March 8th! My name’s Dave Murray, and I’m an incorrigible smartass. But I take branding very seriously. As The Big Guy at Mayniax Branding, I believe the world’s broken, and entrepreneurs are the only ones who can fix...
by Dave Murray | Dec 17, 2015 | Brand Differentiation, Brand Strategy, Branding, Why
Your Brand’s “Why” & Meppy Chriswanzukah! I’m in a good mood! As I type this, it’s 11:00 pm on Wednesday, Dec. 16, 2015, and I can’t help but smile. The reason’s simple: I’m thinking of the scene in Blues Brothers when...