by Dave Murray | Feb 23, 2017 | Ann Arbor, Brand Strategy, Branding, Mayniax Acting Like Maniacs, Why
Mayniax Maniacs Referral Program Vanessa and I have fought ourselves over The Mayniax Maniacs Referral Program for over a year. I mean, a referral program? Isn’t that something local businesses do and real brands don’t? I don’t know if you know this,...
by Dave Murray | Feb 16, 2017 | Brand Design, Brand Differentiation, Brand Strategy, Branding
Marketing vs. Branding. What’s the Difference? Sometimes posts need to be tweaked, and South Korean spammers need to be stopped. It’s for those reasons that I present to you a revised version of an oldie but goodie blog post: Marketing vs. Branding....
by Dave Murray | Feb 14, 2017 | Brand Design, Brand Strategy, Branding, Why
The Valentine’s Brand I have to admit something: I’ve had a lot of trouble coming up with what to say about Valentine’s Day. Maybe it’s because I’ve spent the last seven years focused almost entirely on work and not on personal...