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Dave Murray

A Visual Hammer Reinforces a Brand’s Purpose

A Visual Hammer Reinforces a Brand’s Purpose Your brand’s visual hammer – a term coined by Laura Ries – reinforces what your brand’s all about. And because you’re an entrepreneur, your brand’s visual hammer really reinforces what you’re all about. I wrote quite a bit about that in Entrepreneurs, Your Brand is You Our Visual […]

Dave Murray

Entrepreneurs, Don’t Devalue Your Brands!

Entrepreneurs, Don’t Devalue Your Brands! I’m gonna make this short because I can. Dear entrepreneurs, don’t devalue your brands! Discounts Are Bad At Mayniax Branding, we dig brands. Specifically, we dig brands that are all about a solid purpose, partially because that helps them build a loyal community around said purpose. You know what doesn’t […]

Take Your Next Gutsy Step

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